Automated Re-marketing: Convert More Visitors Into Customers

What is Automated Re-marketing?

Automated re-marketing uses intelligent email campaigns to reconnect with visitors who didn't make a purchase, re-engage past customers, and convert more visitors into buyers. EasyMerch's automated re-marketing system works 24/7 to recover lost sales, increase customer lifetime value, and boost your store's revenue.

Studies show: 70% of online shopping carts are abandoned, and automated re-marketing can recover 10-30% of those lost sales.

Abandoned Cart Recovery

One of the most powerful re-marketing tools. When a customer adds items to their cart but doesn't complete the purchase, EasyMerch automatically:

• Detects Abandoned Carts - Identifies when customers leave without purchasing
• Sends Recovery Emails - Automated email sequences to bring customers back
• Personalized Content - Shows the exact products they left behind
• Timed Sequences - Sends emails at optimal times (1 hour, 24 hours, 72 hours)
• Special Offers - Can include discounts or incentives
• One-Click Return - Direct links back to their cart

This automated system can recover thousands of dollars in lost sales every month.

Customer Re-engagement Campaigns

Keep past customers engaged and coming back:

• Win-Back Emails - Reconnect with customers who haven't purchased recently
• New Product Notifications - Alert customers about products they might like
• Special Offers - Send exclusive discounts to loyal customers
• Birthday Campaigns - Automated birthday discounts and offers
• Anniversary Emails - Celebrate customer milestones
• Seasonal Campaigns - Holiday and seasonal promotions

Personalized Product Recommendations

EasyMerch's AI analyzes customer behavior to send personalized recommendations:

• Browse Abandonment - Emails featuring products customers viewed
• Similar Products - Recommendations based on past purchases
• Complementary Items - Suggests products that go with previous purchases
• Trending Products - Highlights popular products in their interest areas
• Back-in-Stock Alerts - Notifies when out-of-stock items become available
• Price Drop Alerts - Informs customers when wishlist items go on sale

Post-Purchase Follow-Up

Automated follow-up emails after purchase help build relationships:

• Order Confirmation - Immediate confirmation with order details
• Shipping Updates - Real-time tracking information
• Delivery Confirmation - Confirms successful delivery
• Review Requests - Asks for product reviews and feedback
• Cross-Sell Opportunities - Suggests related products
• Replenishment Reminders - For consumable products, reminds when to reorder

Segmentation and Targeting

EasyMerch automatically segments your customers for targeted campaigns:

• Purchase History - Groups customers by what they've bought
• Spending Levels - Segments by customer lifetime value
• Engagement Levels - Identifies active vs. inactive customers
• Product Interests - Groups by product categories viewed
• Geographic Targeting - Location-based campaigns
• Behavioral Segments - Based on browsing and purchase patterns

A/B Testing and Optimization

EasyMerch automatically tests and optimizes your email campaigns:

• Subject Line Testing - Tests different subject lines to improve open rates
• Content Optimization - Tests email content and layouts
• Send Time Optimization - Finds the best time to send emails
• Offer Testing - Tests different discount amounts and types
• Call-to-Action Testing - Optimizes buttons and links

Increase Revenue Automatically

Automated re-marketing can significantly increase your store's revenue:

• Recover Lost Sales - Convert 10-30% of abandoned carts
• Increase Average Order Value - Cross-sell and upsell automatically
• Boost Customer Lifetime Value - Encourage repeat purchases
• Reduce Churn - Re-engage inactive customers
• Improve Conversion Rates - Personalized recommendations convert better

All of this happens automatically, working 24/7 to grow your revenue.

Start Automated Re-marketing Today

Ready to recover lost sales and increase revenue? EasyMerch makes it easy to set up abandoned cart recovery, customer re-engagement, and personalized email campaigns. Once configured, the system works automatically to convert more visitors and re-engage past customers.